This feature launches initially for the desktop client only, and if it’s not showing up yet in your account, it will do in the coming weeks. So for any artist you visit, you’ll now see their total number of global plays since Spotify launched in October 2008. In related news, Spotify has also officially announced play counts for all tracks, a week after some users started seeing this feature appear in their account. “What’s so powerful about the streaming charts is they let you hear what people are really listening to, right now, and not just what they’re buying,” explains Steve Savoca, Head of Content at Spotify. But to click through and listen to a track in the browser, they will be required to log-in to their account.
With the charts, however, these will show up regardless of whether the end-user is signed-in to Spotify. This mirrors the move it made last year when it launched embeddable play buttons, letting bloggers and other online publications build music directly into their site – the one obvious downside was, however, that it would only work if the end-user was signed-in to Spotify. You can also embed the charts on your own website, which is an obvious step for Spotify to take, as it looks to increase its online presence.
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